Radheshyam Sharma is not a salesman for a condom manufacturing company. However, he goes from bus stops and tea shops under the sun to look for newly-wedded and other men so that he can distribute packets of condom among them.
Sharma is a male health worker assigned by the Madhya Pradesh government to ensure more men start using contraceptives and also create awareness about their benefit among them, especially in the rural areas.
Hundreds of male health workers in MP have been given the task after the ministry of health and family welfare released data on reproductive and child health.
The use of male contraceptives decreased by 76% in the past nine years in Madhya Pradesh. In 2008-09, there were 11.8 lakh users of the condom but in 2016-17 the number drastically came down to 2.79 lakh.
Madhya Pradesh’s public health and family welfare department (PHFWD) started the campaign to ensure more men start using condoms. Under this campaign, the department has deputed male health workers to motivate more men to use contraceptives
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