Dubai turns to sporting for a month thanks to Sheikh Hamdan bin Mohammed bin Rashid Al Maktoum, Crown Prince of Dubai and Chairman of the Executive Council of Dubai Government and Dubai Sports Council on Monday with the aim of motivating residents to take up physical activity and making Dubai the most active city in the world.
Dubai residents have been asked to champion a fitness movement and commit to 30 minutes of daily activity for 30 days. The ’30 minute x 30 days’ Dubai Fitness Challenge was announced beginning from October 20 upto November 18, the challenge is the emirate’s only multi-activity, city-wide fitness movement to date.
Encompassing all forms of activity – from walking, team sports, intense fitness regimes, paddle-boarding and aerobics to football, yoga, cycling and everything in between – this will be an action-packed and most importantly personally rewarding month of self-discovery, social interaction and enjoyment for everyone of all ages, abilities and fitness levels.
“We are very keen to spread a culture of fitness since we strongly believe that making physical activity and sports a part of their daily routines will help people significantly improve the quality of their lives.” said Sheikh Hamdan.
“The Dubai Fitness Challenge has been designed to motivate people to pursue an active and energetic lifestyle. This complements other initiatives we are pursuing to transform Dubai itself into the world’s happiest city by providing a positive social environment and the conditions for an enriching lifestyle,” he added.
The challenge will also give participants the opportunity to experiment with new and exciting ways to improve their fitness levels, and experience the wide range of sports and exercise programmes that will be showcased across the city that they may not have tried before.
Sheikh Hamdan also challenged all government organizations, public sector and educational institutions to be the drivers of change.
In this Year of Giving, Dubai Fitness Challenge is an opportunity to give not just to ourselves but also to others, and we are confident that the people of Dubai will get behind this movement wholeheartedly, he said.
Encompassing a huge range of sporting events and supported by partners from across the public and private sectors, Dubai Fitness Challenge boasts a packed diary of exciting and inspiring fitness activities throughout the month in locations across the city.
With hundreds of events, classes and activities completely free of charge, there’s no excuse not to join in. To register and pledge your commitment to 30 minutes of activity for 30 days, visit www.dubaifitnesschallenge.com. Once the challenge starts, be sure to download the Dubai Fitness Challenge App to track your performance, discover events and unlock exciting rewards.
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