Washington: Considering the users’ craze for reels Facebook has decided to allow users to post short-form videos from third-party apps. With ‘Sharing to Reels’ feature, people will be able to share short videos directly to Facebook easily, TechCrunch reported.
‘Once integrated, third-party apps will have a Reels button so people can share short videos, then customize with Reels editing tools like audio, text, effects, captions and stickers’, John McCarthy, Meta’s director of product management, said in a blog post. ‘Instead of downloading their video content and uploading it later, they can now create and share video seamlessly with one tap of a button’, he added.
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As part of this launch, Meta has partners like Smule, Vita, and VivaVideo who have integrated #SharingtoReels and are finding new ways for creators to reach new audiences.
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