Kerala, the most southern state of India, will have to wait a little longer to view the anticipated James Cameron sequel to ‘Avatar.’ The eagerly anticipated movie won’t be released, as revealed by the Kerala-based Film Exhibitors United Organisation (FEUOK).
This choice was made following a dispute over profit-sharing conditions between the FEUOK and the creators of ‘Avatar: The Way of the Water.’
The mainstream Malayalam film industry referred to the new working circumstances of the Hollywood blockbuster’s producers as ‘strange.’
In a statement, K Vijayakumar, the president of FEUOK said, ‘It is not being banned here. We cannot accept their terms and conditions. They are demanding unusual pay from single-screen theatres in Kerala. That we cannot accept. We are not going to ban any films. But, we are not going to release Avatar 2 in Kerala. We are expecting negotiations from their side,’
The 60% share of revenue they want is reportedly the point of friction between them. Kerala theatre proprietors are unwilling to accept a higher income share than the standard 55%.
The choice will have an impact on how many screens in Kerala are showing ‘Avatar: The Way of the Water’ when it opens.
This year’s December 16 release date for the movie.
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